ATLANTA – Dealers who want to stock up on their inventory and save money, while taking advantage of a cash rebate, can do so by registering for Manheim’s Spring Stock Up. As of March 1, qualifying dealerships can register for the promotion, and if the dealership meets or exceeds a pre-determined March purchase target the dealership will receive a cash rebate check.
“This national program really focuses on the buyer,” says Nick Peluso, senior vice president of customer management. “By giving dealer principals and top buyers purchasing targets, we are giving them an opportunity to increase buying behavior. This new promotion is a step in the right direction to help kick-start the spring buying season and improve customer experience for the dealers.”
March is the beginning of the heavier spring buying season, and the Spring Stock Up gives buyers more incentives to stock up on vehicles to give their customers more inventory choices.
Dealer Principals and Top Buyers will receive emails and direct mail communications with a link to register and check eligibility. Customers may also register through the “Spring Stock-Up” page on Manheim.com. All purchases can be made at any Manheim location in the US and Canada (with the exception of Manheim Edmonton, and certain TRA sales), as well as through Simulcast and OVE.com. The promotion runs from March 1-31, 2014.
About Manheim (www.manheim.com)
Manheim is the leading global provider of vehicle remarketing services, connecting buyers and sellers of used vehicles to the largest wholesale used-vehicle marketplace. The company helps dealer and commercial customers achieve results by providing physical and digital auction channels, data analysis, financing, transportation and mobile products and solutions.
Manheim pioneered in-lane vehicle auctions and has been an innovator in both digital and mobile auction platforms. Manheim registers nearly 8 million used vehicles annually, facilitating transactions representing more than $50 billion in value. Manheim’s research and consulting arm, Manheim Consulting, provides industry-leading market intelligence and publishes the widely recognized annual Used Car Market Report. The company offers dealer financing though NextGear Capital, Inc., and transportation services through Ready Auto Transport.
Headquartered in Atlanta, Manheim has more than 20,000 employees in 107 worldwide sites and generates annual revenues of more than $2.5 billion. A subsidiary of Cox Enterprises, Manheim participates in “Go Green with Manheim,” the company’s sustainability program.